An EIM initiative makes it possible to use appropriate processes, policies and technologies to collect, disseminate and maintain the integrity of critical data across multiple programs in a manner that is equitable and responsive to all aspects of the enterprise. EIM allows an organization to integrate data across the enterprise, with the primary goal of building a source of enterprise-aligned data for distribution and consumption by all users in the enterprise.
Through the implementation of EIM strategies, today's organizations are able to address the challenges described above and provide more efficient, effective and proactive services to their external and internal information customers. Establishing and maintaining an EIM initiative will enable an organization to realize enterprise-wide integration and alignment goals that are too often missing from current information strategies.
This was first published in July 2009