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February 2013

Taking advantage of big data analytics

Sponsored by SearchBusinessAnalytics

This chapter is included in the Unlocking the business benefits in big data E-Book.

Organizations increasingly collect Web server logs, social media data, information from sensors and other forms of unstructured data -- and then looking to use them in combination with structured transactional data to improve business operations and gain a competitive edge over competitors. In this chapter of our e-book on managing and using pools of big data, readers will find in-depth advice on planning and implementing successful big data analytics projects that produce tangible business benefits.

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