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BI projects play key role in improving business and IT alignment
In the lead article in this issue of BI Trends + Strategies, consultant and BeyeNETWORK expert Claudia Imhoff offers advice on how to bridge the divide between IT and the business on projects such as business intelligence and data warehousing initiatives. Unmet expectations, late deliveries, over-budget projects—in many organizations, both sides are left feeling frustrated after technology deployments because what business users want doesn’t match what IT thinks it should deliver. Imhoff details strategies for closing the gap and better aligning IT plans with business requirements. Also in the December issue, consultant and BeyeNETWORK expert Barry Devlin assesses the progress of the big data phenomenon during 2012, detailing the leaps forward as well as the stumbles. The third article, from SearchBusinessAnalytics.com, examines how social media analytics can help organizations peer into the minds of customers—if it’s done right.
Features in this issue
Everyone talks about bringing IT and the business side closer together. Maybe next year is the time to make progress on that in your organization.
The eternal gap between IT departments and business units bedevils many organizations. But there’s a way to get them on the same page, and business intelligence has a role to play.
It’s easy to foretell continued growth in big data investments next year. But proper management and governance are needed to derive real business value from all that info.
While analyzing social media data can yield valuable information, consultants caution that the process is still a complex and inexact science.