How a powerful business analytics strategy can raise ethical issues

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How a powerful business analytics strategy can raise ethical issues

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BI Trends + Strategies - Issue 10, October 2012

"Now that technical advancements have eased so many constraints and eliminated so many barriers for users, the question of how to accomplish something with technology is being replaced by this: “What do we do with all that power?” One area that’s particularly susceptible to ethical issues is analytics. Read this e-zine to get an expert perspective on the ethical conundrums of analytics initiatives. Articles include: Considering moral issues as part of your business analytics strategy, how to build effective business intelligence programs with a centralized team, and case studies exploring divergent views of muddy ethical waters. Access >>>

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Features

- Power, reach of analytics pose new ethical dilemmas by Frank Buytendijk
  Analyze, analyze, analyze. That’s the mandate in many companies. But to avoid negative repercussions, it’s wise to proceed with caution and consider the moral issues created by powerful analytics tools.
- Textual data becomes new frontier for BI applications by W. H. Inmon
  Unstructured text data can hold valuable insights, but analyzing it has been a challenge. New tools are changing that, opening up additional data-analysis opportunities and enabling better decision making.
- BI competency center brings coordination -- but with complications by Alan R. Earls
  Managed effectively, business intelligence competency centers help align BI projects with corporate goals. But they also can become BI bottlenecks.

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