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Customer analytics News
May 31, 2017
Modern AI tools fall short of true artificial intelligence, and this could have implications for how the technology is used by enterprises in the near future.
April 05, 2017
Artificial intelligence apps provide invaluable insights and assistance for a host of business processes, and today's uses are just the tip of the iceberg.
February 06, 2017
Deploying and using predictive modeling tools without heeding best practices doesn't guarantee analytics success, a fact that many analytics managers and election forecasters know all too well.
January 03, 2017
Predictive analytics, voice-activated devices and artificial intelligence will take shape as significant technology trends in 2017. Some still await further maturity.
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Social media analytics is the practice of gathering data from social media websites and analyzing that data using social media analytics tools to make business decisions. Continue Reading
A data scientist is a professional responsible for collecting, analyzing and interpreting large amounts of data to identify ways to help a business improve operations and gain a competitive edge over rivals. Continue Reading
Machine learning tools are becoming a more common component of advanced analytics applications, especially in big data environments. But they have to be focused on real business issues. Continue Reading
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Consultant David Loshin explains some widely used data analytics and machine learning techniques and details how the associated automated algorithms work. Continue Reading
As the market continues to undergo a series of major mergers and acquisitions, some observers say to expect more technology M&A in 2017. Continue Reading
Enterprise AI and market consolidation will continue to cast their shadows unabated in 2017. Continue Reading
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As companies collect customer data and other types of information from more and more sources, the master data management process is becoming even more complex than it already was. Continue Reading
In joining a group that is looking to tackle some of the biggest problems related to the use of AI in business, tech giants like eBay are putting aside competition, at least for now. An eBay IT exec explains why. Continue Reading
Machine learning can help businesses gain powerful analytics value from their data -- but only if it's done right. How much do you know about machine learning and related forms of AI? Continue Reading
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The challenges encountered in deriving business benefits from big data are huge, but so are the rewards. Hadoop and related technologies are easing those challenges to the point where companies are willing to graduate from experimental to full-blown... Continue Reading
In some organizations, corporate lawyers are tasked with protecting data from analytics abuse. But they need to avoid tying the hands of data scientists. Continue Reading
Customer data management is not high on many organizations' lists of priorities -- until it has to be. Customers get the same ads over and over again. They say a company they've done business with for years doesn't know them. Or thinks they're ... Continue Reading