BI management Definitions

  • A

    Ad Hoc Analysis

    Ad hoc analysis is a business intelligence (BI) process designed to answer a single, specific business question.

  • analytic database

    An analytic database is specifically designed to support business intelligence (BI) and analytic applications, typically as part of a data warehouse or data mart.

  • asset turnover ratio

    The asset turnover ratio is a measurement that shows how efficiently a company is using its owned resources to generate revenue or sales.

  • B

    blue ocean strategy

    Blue ocean strategy is a business plan of action developed by W. Chan Kim and Renée Mauborgne and detailed in their 2005 book, Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant.

  • business intelligence (BI)

    Business intelligence (BI) is a technology-driven process for analyzing data and presenting actionable information to help executives, managers and other corporate end users make informed business decisions.

  • business intelligence architecture

    A business intelligence architecture is a framework for organizing the data, information management and technology components that are used to build business intelligence (BI) systems for reporting and data analytics.

  • business intelligence competency center (BICC)

    A business intelligence competency center (BICC) is a team of people that, in its most fully realized form, is responsible for managing all aspects of an organization's BI strategy, projects and systems.

  • business intelligence dashboard

    A business intelligence dashboard is a graphical interface that displays the current status of metrics and key performance indicators (KPIs) for an enterprise.

  • C

    Campbell's Law

    Campbell's Law is the observation that once a metric has been identified as a primary indicator for success, its ability to accurately measure success tends to be compromised.  

  • citizen data scientist

    A citizen data scientist is any individual who contributes to the research of a complex data initiative but who does not have a formal educational background in data analytics (DA) or business intelligence (BI).

  • collaborative BI (collaborative business intelligence)

    Collaborative BI (collaborative business intelligence) is the merging of business intelligence software with collaboration tools, including social and Web 2.0 technologies, to support improved data-driven decision making.

  • customer analytics (customer data analytics)

    Customer analytics, also called customer data analytics, is the systematic examination of a company's customer information and customer behavior to identify, attract and retain the most profitable customers.

  • D

    data artist

    A data artist is a business analytics (BA) specialist who creates graphs, charts, infographics and other visual tools that help people understand complex data.

  • days sales outstanding (DSO)

    Days sales outstanding (DSO) is the measurement of the average number of days it takes a business to collect payments after a sale has been made.

  • decision-making process

    The decision-making process, in a business context, is a set of steps taken by managers in an enterprise to determine the planned path for business initiatives and to set specific actions in motion.

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