S - Definitions
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S
self-service analytics
Self-service analytics is a type of business intelligence (BI) that enables business users to access, manipulate, analyze and visualize data, as well as generate reports based on their discoveries.
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social analysis
Social analysis is the practice of systematically examining a social problem, issue or trend, often with the aim of prompting changes in the situation being analyzed.
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standard operating procedure (SOP)
A standard operating procedure is a set of step-by-step instructions for performing a routine activity.
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What is SAS Institute Inc.?
SAS Institute Inc. is a software vendor that specializes in advanced and predictive analytics software applications, as well as business intelligence and data visualization offerings.
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What is self-service business intelligence (self-service BI)?
Self-service business intelligence (BI) is an approach to data analytics that enables nontechnical business users to access and explore data sets.
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What is sentiment analysis?
Sentiment analysis, also referred to as 'opinion mining,' is an approach to natural language processing (NLP) that identifies the emotional tone behind a body of text.
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What is social media analytics?
Social media analytics is the process of collecting and analyzing audience data shared on social networks to improve an organization's strategic business decisions.