Features

Features

Business intelligence management

• Streamlining predictive analytics in retail marketing

  Online flash-sale retailer Zulily uses BigQuery and Tableau to help power its predictive analytics, which, in turn, boosts its marketing efforts and ability to manage incoming data.  Continue Reading

• Data-driven strategy grooms dog care franchise for growth

  Camp Bow Wow is growing its day care and boarding business for dogs with the help of a data-driven approach that's powered by a hybrid POS and Tableau system.  Continue Reading

• Understanding data discovery tools in the enterprise

  Data discovery tools, aided by the data discovery process, visualize and contextualize data for business users. They are essential for informed business decision-making.  Continue Reading

• Self-service BI software comparison: Tableau vs. Power BI, Qlik Sense

  Three software vendors have taken the lead in the market for self-service BI tools. This chart can help you sort out the differences between these common software applications.  Continue Reading

• Location-based analytics helps Wendy's find its way to new sites

  Most people remember geography class as a liberal arts concentration. But John Crouse of Wendy's is showing that geographic knowledge can make for a valuable pairing with statistical analysis as part of location intelligence efforts.  Continue Reading

• Author: Data mining projects depend on excavating meaningful data

  In a Q&A, book author David Nettleton offers advice on avoiding data mining pitfalls and pinpointing valuable business data to mine and analyze.  Continue Reading

• Kaiser Permanente VP prescribes bigger role for healthcare data analytics

  Terhilda Garrido is at the head of a heightened effort by health system Kaiser Permanente to use analytics to improve its patient care delivery.  Continue Reading

• Defining and using KPIs in a successful business intelligence system

  In this book excerpt, author David Loshin discusses how to select key performance indicators and turn data into actionable knowledge for BI success.  Continue Reading

• The importance and benefits of operational decision making

  In this section of 'Smart (Enough) System', you'll learn the importance of operational decisions and different strategies that influence decision making. You'll also read about key BI terms including business agility, strategic alignment and ...  Continue Reading