Evaluate

Evaluate

Weigh the pros and cons of technologies, products and projects you are considering.

• Give your predictive analytics projects a business reality check

  Predictive modeling is great for optimizing operations to the current business environment, but a Harvard professor says its value diminishes in the face of disruptive innovation. Continue Reading

• Despite lost luster, social media analytics tools can tell tales

  Social media analytics has had to make room for other applications in the big data spotlight. But effectively analyzing social media data can still be a source of enlightenment for businesses. Continue Reading

• Self-service software missing from operational BI picture

  Consultant Rick van der Lans says most self-service business intelligence tools fall short at the operational level, leaving some key business users locked out of the self-service BI process. Continue Reading

• Companies face big challenges with big data analytics applications

  It's hardly breaking news, but businesses today are looking to cash in on big data. And naturally, vendors of big data analytics applications are trying to capitalize on that by promising new opportunities for companies looking to increase revenues ... Continue Reading

• Ensemble modeling helps businesses hit right analytics notes

  Ensemble modeling was once primarily thought of as an academic pursuit, but more businesses are starting to take advantage of the predictive modeling technique. Continue Reading

• Chief data officer job description requires a proper fit

  A panel of chief data officers said their jobs are demanding, even taxing at times. But they added that the rewards of the CDO position outweigh the challenges for them.Continue Reading

• New BI tools present tough decisions

  BI vendors are trying to develop competitive niches for their products, but the trend is further fragmenting the technology market.Continue Reading

• Social media sentiment analysis helps investors place bond bets

  Sentiment analysis based on social media data can be tricky to pull off, but Capital Market Exchange is using it to provide insights on the corporate bond market to investment managers.Continue Reading

• Social media data analysis spans a spectrum of business uses

  Different facets of the social media analytics process offer different types of information to businesses looking to monitor social networks and analyze their own social media strategies.Continue Reading

• The future of analytics lies in open source technology

  All the excitement of analytics professionals today is attached to open source tools. Author Cory Isaacson explains why.Continue Reading

• Analytics in sports helps USTA modernize

  Tennis is all about tradition, but the USTA is slowly embracing analytics technology, enabling it to modernize its operations.Continue Reading

• Hadoop clusters provide single spot for spreadmarts, analytics

  Consultant Wayne Eckerson says Hadoop offers a platform for reining in the spreadmarts set up by individual data analysts and business users, while still giving them a place to do self-service analytics.Continue Reading

• Enterprise Hadoop: Ready for prime time?

  Many vendors are pitching Hadoop as the foundation for enterprise data management environments that delivers information and insights to business users and serves as a hub for other data systems and applications. In the era of big data, the case for...Continue Reading

• Loshin: Self-service technology helps bring BI into CRM programs

  Consultant David Loshin explains the business benefits that self-service BI tools can provide to help users circumvent IT challenges in CRM analytics.Continue Reading

• Location-based analytics helps orgs zero in on gains

  Location-based analytics may be overlooked right now, but users expect this mapping technology to play a huge role in the future of business.Continue Reading